Privacy Policy

UrbanGent operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). UrbanGent is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to the collection, processing, and disclosure of your personal information.

By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described.

1. Personal Information We Collect

When we use the term “personal information,” we refer to information that identifies or can reasonably be linked to you.

We may collect the following:

  • Contact Details: Name, shipping/billing address, phone number, email
  • Payment Information: Card details, payment confirmations, transaction details
  • Account Information: Username, password, preferences
  • Order Data: Products viewed, added to cart, purchased, returned
  • Communication Data: Messages, emails, support queries
  • Device Information: IP address, browser, device type
  • Usage Data: Interaction with our website and services

2. How We Collect Information

We collect your data from:

  • Directly from you (orders, forms, account creation)
  • Automatically via cookies and tracking tools
  • From service providers (payment gateways, logistics partners)
  • From third-party integrations and marketing partners

3. How We Use Your Information

We use your data to:

a. Provide & Improve Services

  • Process orders and payments
  • Deliver products and manage returns
  • Personalize your shopping experience

b. Marketing & Advertising

  • Send offers, promotions, and updates
  • Show relevant ads based on your behavior

c. Security & Fraud Prevention

  • Detect suspicious activity
  • Secure transactions and accounts

d. Customer Support

  • Respond to your queries
  • Provide assistance and updates

e. Legal Compliance

  • Comply with laws and regulations
  • Respond to legal requests

4. Sharing of Information

We may share your information with:

  • Shopify and service providers (payments, logistics, hosting)
  • Marketing and advertising partners
  • Legal authorities when required
  • Business partners in case of mergers or restructuring

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Improve website performance
  • Remember your preferences
  • Deliver personalized ads

You can control cookies through your browser settings.

6. Data Security

We implement industry-standard security measures to protect your data. However, no system is completely secure, and we cannot guarantee absolute protection.

7. Data Retention

We retain your personal information only as long as necessary to:

  • Provide our services
  • Comply with legal obligations
  • Resolve disputes

8. Your Rights

Depending on applicable laws, you may have rights to:

  • Access your data
  • Request correction
  • Request deletion
  • Withdraw consent for marketing

To exercise your rights, contact us using the details below.

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices.

10. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect data from minors.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised date.

12. Contact Us

If you have any questions or concerns regarding this Privacy Policy, you can contact us:

Brand: UrbanGent
Email: urbangentcustomercare@gmail.com
Website: urbanGent.co.in
Address: Ground Floor, Plot No - 25, Krishna Bunglows, Gadhpur Road, Kamrej, Surat, Gujarat, 394326